Work / Case Study

Yering Station

Victoria's first Vineyard

Yering Station was established in 1838 by the pioneering Ryrie brothers who adopted the Aboriginal name “Yering” for their new station.

Today Yering Station is one of the jewels of the Yarra Valley region, attracting tourists and wine enthusiasts from around the globe. Recognized for its landmark winery/restaurant complex, the Cellar Door sits harmoniously within the landscape of heritage architecture and the beautiful vineyards from which winemakers craft award winning wines.

Encouraging visitation to the Cellar Door for tastings, dining, events and more while promoting their product range and club offering through photography and interactive elements was essential to the success of the website.

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