Bryce Easton

Hi, I'm Bryce

UI/UX Designer

Rev Bikes

UI | UX | HTML/CSS

Rev Bikes are a Nelson startup selling premium, unique electric bikes throughout New Zealand. I was responsible for the delivery of the website and undertook a discovery process which defined the projects scope and requirements. I created the information architecture, wireframes, design and HTML/CSS/JS. With the core focus of the website to sell e-bikes, a clear pathway to convert from any part of the user journey was priority. Rev Bikes

Visit Rev Bikes

Lucky Rentals

UX | HTML/CSS

Lucky Rentals provides car and campervan hire across New Zealand and Australia. Working closely with both the client and Datacom, I built and refined a front end design which is conversion focused and offers many upselling features. An intuitive multiple step booking form allows for quick quoting and seamless booking which reduces confusion and roadblocks by clearly communicating and setting customer expectations. Lucky Rentals

Visit Lucky Rentals

Central Express

UI | UX

Central Express is a transportation company who has a people first philosophy and enviable reputation. Through strategic partnerships and embracing technology they have positioned themselves as industry leaders. The CEL website tells this story through strong use of photography and a simple content structure that communicates personably, effectively that allows for easy content digestion. Central Express

Visit CEL

PEPANZ

UI | UX | Animation | Display Ads | HTML/CSS/JS

I have delivered various projects for The Petroleum Exploration and Production Association of New Zealand including websites, animations, video and display ads. The objectives of which ranged from increasing engagement, educating to promoting collective member agendas via digital mediums. PEPANZ

Visit PEPANZ | Visit EnergyMix

Fish & Game NZ

UI | UX | HTML/CSS

The Fish & Game Council of New Zealand website encompasses 12 individually represented and managed regions. Through stakeholder interviews, persona creation, wireframing and making informed decisions through metrics from sources like Google Analytics, a website was created that gave each region the ability to communicate to their members their varying and unique agendas, while not straying from the core voice and mission of Fish & Game.

Visit Fish & Game

Kinlist

UI | UX | HTML/CSS

Kinlist is a niche resource for researchers wanting access to information from electoral, residential and habitation rolls, telephone books and directories. The website works on credits, with a user purchasing a package then redeeming credits for access to records. With the focus on simplicity and ease of use, I undertook extensive information architecture and wireframing work to allow users to search and find what they want from millions of records. Kinlist

Visit Kinlist

CID

UI | UX | HTML/CSS

As a hub for critical information and resources for small community based organisations to large international NGOs, the Council for International Development (CID) provides tools for collaboration and communication through various avenues on their new website including curated Slack channels.

Visit CID

The Vic Brewbar

UI | UX

I had the opportunity to create a new web presence for The Vic with the objective increasing visibility for out of town visitors. The new website is lean, curated and focuses on the key needs of the user. A cohesive brand experience through photography, typography and graphical assets leverages the goodwill of the Mac's Brand while portraying The Vic's own unique experience offering. The Vic Brewbar

Visit The Vic

Tinline

UI | UX | HTML/CSS

Tinline Property Group own and operate a number of leading shopping centres around New Zealand. Their new website was key for attracting new investors and fulfilling available leases. Through clearly communicating the benefits of Tinline's properties through intuitive design and functionality, Tinline has positioned itself as a market leader who build lasting partnerships with its retailers, customers and community. Tinline

Visit Tinline

Horticulture NZ

UI | UX | HTML/CSS

Horticulture New Zealand's goal with the Vegetables NZ website is to be the central hub for all vegetable information and promoting good health through the consumption of vegetables. The scope of the website increased with its success and now includes in depth nutritional information, recipes, resources and education material, as well as many videos communicating the journey of vegetables from the grower to the consumer.

Visit VegetablesNZ

I am a UI and UX Designer who loves creating functioning, conversion focused and successful websites and apps.

I have successfully taken on many projects. This success has allowed me opportunities to work closely with some amazing clients ranging from small local startups to large international corporates.

If you would like to learn more about me, the work I have done and my current availability, please feel free to send me an email.